3 Months of Structured Training
Guided progression, not a self-paced video library.
Full Stack Digital Marketing
Build Real Digital Marketing Skills in 3 Months
A premium, structured programme designed for people who want jobs, not just knowledge. Over 3 months, you will go through guided digital marketing training, practical assignments, mentorship, and internship opportunities, with 2 months of Coursera Plus included.
Programme fee
What it costs, and when you pay.
This is not for casual learners. It is for serious people who want to build employable skills, produce practical work, and position themselves for real career opportunities in digital marketing.
₦250,000
A serious 3-month training experience built for job readiness and real execution. The fee is payable in 3 instalments, but applicants must first be selected. Once selected, payment instructions will be sent.
Apply Now- 3-month guided digital marketing programme
- 2-month Coursera Plus subscription included
- Practical assignments and project work
- Mentorship and accountability support
- Internship opportunities available
- Built for people who want jobs
2 Months of Coursera Plus Included
World-class course content inside a structure that keeps you finishing it.
Practical Assignments and Projects
You execute, submit, and get corrected.
Mentorship and Internship Opportunities
Direction while you learn, and a route into real work after.
Job-Focused Learning Experience
Every module is built backwards from employability.
What this is
A Serious Digital Marketing Programme for Serious People
Chyberr Port's Digital Marketing Programme is designed for individuals who want to build a real career in digital marketing. This is not a programme for people who simply want to watch videos, collect certificates, or casually explore the field. It is a focused, execution-driven programme for people who want to become employable. Over the course of 3 months, participants will move through structured learning, guided implementation, assignments, and project-based work. The programme combines curated global learning resources through Coursera Plus with internal structure, accountability, and support from Chyberr Port. The goal is clear: to help serious learners build strong digital marketing skills and prepare for real work opportunities.
Who it is for
Built for People Who Want Jobs
This programme is not designed for people who are simply curious. It is designed for people who want to build a pathway into employment.
Graduates and Job Seekers
For people who want to gain a serious, marketable skill that can improve their chances of getting internship and job opportunities.
Career Starters and Switchers
For people who want to enter digital marketing properly with structure, practical work, and guided development instead of random online learning.
Serious Learners
For people who are disciplined enough to commit daily time, follow instructions, complete tasks, and position themselves for work.
Selection and payment
Apply First. Pay After Selection.
You do not pay at the point of application. Interested applicants must first apply and go through the selection process. Only selected applicants will be invited to proceed with payment. The ₦250,000 fee is payable in 3 instalments after selection has been confirmed. This structure helps ensure that only serious, suitable candidates move into the programme and make payment.
- 01 Submit your application — no payment required
- 02 Go through the selection process
- 03 Receive your invitation to proceed
- 04 Get payment instructions: ₦250,000, payable in 3 instalments
Why it is different
More Than Course Access
Coursera Plus Is Included
Your fee includes 2 months of Coursera Plus subscription, giving you access to world-class learning resources and respected course content.
Guided, Not Confusing
Most people buy courses and never complete them. This programme adds structure, monitoring, direction, and accountability.
Practical, Not Passive
You will work on assignments, execution tasks, and projects that help you apply what you are learning in a meaningful way.
Job-Focused
The end goal is employability. The programme is built to help participants become stronger candidates for internship and work opportunities.
Mentorship Available
Participants do not learn in isolation. Mentorship is part of the experience to support progress, improvement, and proper direction.
Internship Opportunities Available
Strong participants can be positioned for internship opportunities that help bridge the gap between learning and professional work.
Curriculum
What You Will Learn
The programme is designed to give participants a practical, job-ready foundation across the major areas of digital marketing. Rather than producing shallow learners, the structure is built to help participants understand how digital marketing works in real business settings and how to execute across channels.
01 Marketing Foundations and Strategy
- What digital marketing really is
- How businesses use digital channels to drive growth
- Marketing funnels and customer journey
- Market research and competitor analysis
- Audience segmentation and customer personas
- Brand positioning and messaging basics
- Campaign planning fundamentals
02 Consumer Psychology and Buyer Behaviour
- How people think before they buy
- Emotional and rational buying triggers
- Trust, social proof, urgency, and persuasion
- Writing offers that attract the right audience
- Behavioural insights for better campaigns
- Understanding objections and decision-making
03 Content Strategy and Content Planning
- Content pillars and content mapping
- Content strategy for brands and businesses
- Editorial calendars and campaign calendars
- Writing content for awareness, engagement, and conversion
- Short-form and long-form content planning
- Repurposing content efficiently
04 Social Media Marketing and Management
- Instagram strategy and content execution
- Facebook page management and campaign use cases
- LinkedIn content and professional brand positioning
- X/Twitter content strategy and audience engagement
- TikTok content thinking and growth principles
- YouTube channel content strategy
- WhatsApp Business usage for business growth
- Community management and engagement systems
- Social media reporting and optimisation
05 Paid Advertising
- Introduction to paid media and ad platforms
- Meta ads fundamentals
- Campaign objectives and ad account structure
- Audience targeting and retargeting basics
- Creative strategy for adverts
- Writing ad copy that converts
- Budgeting and media spend basics
- A/B testing and performance interpretation
- Google Ads basics and search intent
06 Search Engine Optimisation and Discoverability
- How search engines work
- Keyword research fundamentals
- On-page SEO basics
- SEO content structure and optimisation
- Website discoverability principles
- Search intent and organic traffic strategy
- Basic SEO tools and workflow
07 Email Marketing and CRM Thinking
- Email marketing fundamentals
- Lead magnets and list building
- Email content strategy
- Nurture sequences and follow-up logic
- Newsletter structure and value delivery
- Basics of CRM and lead tracking
08 Analytics and Performance Tracking
- Marketing metrics that matter
- CTR, CPC, CPA, ROAS, conversion rate and engagement metrics
- Google Analytics fundamentals
- Reading campaign data and reports
- Interpreting social media insights
- Using data to improve decisions
09 Marketing Tools and Workflow Systems
- Planning and execution tools for marketers
- Creative briefing and collaboration systems
- Task organisation and workflow management
- Using templates, checklists, and operating systems
- Campaign coordination across channels
10 AI for Digital Marketing
- How to use AI tools without becoming lazy
- Research assistance and idea generation
- Content ideation and first-draft support
- AI-assisted audience research
- Improving speed while preserving human judgment
- Ethical and practical use of AI in marketing
11 Campaign Execution and Practical Assignments
- Building campaign ideas from scratch
- Creating content plans for real brands or scenarios
- Developing ad ideas and conversion thinking
- Executing mini projects across social and content channels
- Submission, feedback, correction, and improvement
12 Portfolio and Job Readiness
- Turning coursework into proof of skill
- Building portfolio-style work samples
- Presenting campaign thinking clearly
- Professional communication and work readiness
- Positioning for internships and entry-level roles
Participants will not only learn concepts. They will learn how to think, plan, execute, analyse, and improve across the major pillars of digital marketing, including content, social media, paid ads, email, SEO, analytics, and AI-assisted workflow.
How it works
The 3-Month Structure
Month 1 — Foundation and Core Learning
Participants begin with core marketing thinking, digital marketing fundamentals, audience understanding, and the strategic foundation needed to understand how modern marketing works.
Month 2 — Deep Learning and Application
Participants move deeper into content strategy, social media marketing, paid advertising, SEO, email marketing, analytics, and practical assignments that test real understanding.
Month 3 — Execution and Job Readiness
The final month focuses on campaign execution, project work, portfolio development, mentorship support, and readiness for internship or work opportunities.
What your fee covers
What Is Included
Coursera access is included for the covered period within the programme structure. Participants are expected to use that access seriously, complete assigned learning tracks, and stay aligned with programme expectations.
Included in the Programme
3 months in the Chyberr Port Digital Marketing Programme, a 2-month Coursera Plus subscription, a curated course pathway and structured guidance, practical assignments and implementation tasks, project-based learning, and an expanded curriculum across core marketing areas.
Additional Value
Mentorship and accountability support, feedback on submitted work, portfolio-building support, internship opportunities, a certificate of participation from Chyberr Port, and a structured pathway into job readiness.
Entry requirements
Who Can Apply
Age Requirement
Applicants must be aged 19 to 35 years.
Educational Background
Minimum of a secondary certificate.
Language Proficiency
Fluency in English, both written and spoken.
Technical Requirements
Basic proficiency with digital tools and platforms.
Time Commitment
Ability to dedicate 5–6 hours daily to coursework and projects.
Tech Resources
Must have a laptop and internet access.
Expectation setting
This Programme Is Not for Everyone
This programme is for people who are ready to work. It is not a soft, passive learning experience. It requires discipline, consistency, and the willingness to show up every day for meaningful progress. If you are looking for a casual class, a low-commitment course, or something you can register for and ignore, this is not the right fit. The structure is built for serious learners who want to move toward real employment in digital marketing.
Outcomes
What You Should Leave With
The programme is designed to improve competence, confidence, and career readiness. It does not guarantee automatic employment, but it is built to make strong participants more competitive for real opportunities.
- A stronger understanding of digital marketing and execution
- Practical exposure across content, social media, ads, email, and analytics
- Completed learning tracks and guided assignments
- Improved campaign thinking and work discipline
- Portfolio-worthy work or project samples
- Better readiness for internships and job opportunities
FAQs
Frequently Asked Questions
Is the Coursera subscription included in the fee?
Yes. The programme fee includes 2 months of Coursera Plus access as part of the learning structure.
Do I pay immediately after applying?
No. You apply first, go through selection, and only selected candidates will be told to proceed with payment.
How is the ₦250,000 fee paid?
The fee is payable in 3 instalments after selection has been confirmed.
How long is the programme?
The programme runs for 3 months.
Is this programme beginner-friendly?
Yes. Beginners can apply, but the programme is not lazy-friendly. Participants must be ready to learn seriously and complete tasks consistently.
Do I need a laptop?
Yes. A laptop and internet access are compulsory for this programme.
Will there be mentorship?
Yes. Mentorship is available as part of the programme to help participants stay guided and improve more effectively.
Are internship opportunities available?
Yes. Internship opportunities are available for suitable participants based on performance and readiness.
Where do I apply?
Use the Apply Now button on this page to submit your application for the next cohort.
Apply for the programme
Join the Next Cohort
If you want to build a serious pathway into digital marketing and position yourself for real work opportunities, this programme gives you the structure, practical learning, mentorship, and career-focused support to do it properly.